3 Body Business - Escape Business Chaos: Master Revenue, Operations, and Innovation for Explosive Growth
Achieve a Stable Orbit with Expert Guidance
In the wild orbit of business, Revenue pulls for expansion, Operations demands stability, and Innovation injects unpredictable energy—leading to costly chaos. At 3 Body Business (3BB), we align these forces for predictable, explosive growth.
Revenue: the Central Star
Technical sales and business development across Space, Defense, Intel, Civil and Commercial markets.
Federal proposal development.
Product and services portfolio management.
Training technologists to write business proposals and sell value.
Developing beneficial alliances and partnerships.
Channel sales.
Sales pipeline expansion.
The massive, attractive core driving business velocity and expansion; Without balance, it creates volatile boom-bust cycles. We stabilize it with capture expertise that delivers consistent velocity.
ACCOMPLISHMENTS
Architected technology solutions and authored technical volumes for scores of federal bids up to $1.3B in value for agencies such as NASA, FDA, NGA , NRO, NSA, ODNI, CISA, DIA, DISA, Army and Air Force.
Generated $200M pipeline in 6 months for technology startup. Conducted 100+ product demos with 90% callback rate, securing $60B in federal bid inclusions with systems integrator partners across DoD and Intelligence sectors.
Managed portfolios of 30-40 cybersecurity and infrastructure offerings, ensuring alignment with strategic initiatives, R&D investments, and sales pipeline to accelerate value creation and sales strategies. Reduced cost to bid by 60% through repeatable processes and offerings.
Expanded AWS and Microsoft partnerships, boosting AWS business by 300% in 120 days through targeted business development and alliance management.
The rhythmic foundation for efficiency and customer retention. We eliminate disruptions and risks, turning great offerings into loyal customers and bottom-line profits.
Operations: the Stabilizing Moon
Operations in challenging environments including corrosive, isolated and remote.
Specialized ops including missile ranges, classified, and shipboard.
Cost and risk reduction.
Project management.
OEM partner integration.
Team creation and motivation.
Logistics.
Regulatory compliance.
Customer service and retention.
Led infrastructure services delivery, including $2.6B ODNI data center business case and $95M Oracle ERP project, interfacing with stakeholders for change management, risk mitigation, and legal compliance.
Built and led teams in data center operations, networks, cybersecurity engineering, and IT for systems integrators, defense, NASA, and global clients, focusing on cost reduction, training, revenue capture, and process efficiency.
Operated and maintained range sensors for inbound and outbound intercontinental missile testing. Supported missile defense programs and achieved a 98% mission readiness over three years in a highly corrosive isolated environment.
Provided technical operations support for Space Shuttle engine testing, TDRSS satellite ground station, and Shuttle secondary landing site.
Innovation: the Disruptive Comet
The high-energy force injecting breakthroughs and rapid change. We channel it to leapfrog competitors without derailing your core ops.
Solutions architecture and systems integration.
Hybrid multi-cloud solutions.
Artificial intelligence (AI).
Cybersecurity and zero trust architectures.
Data and content distribution.
Enterprise infrastructure.
Process and talent innovation.
Disruptive technologies
As Project Manager, led AI-driven Workforce Mining Project integrating ChatGPT, MuleSoft, and Workday, automating workflows across data sources and projecting $1.5M in annual savings while coordinating five cross-functional teams to deliver on-budget and on-schedule.
Spearheaded AI innovation for threat detection, mitigation, access controls, data governance, and analysis, integrating results into security dashboards and developing product roadmaps for cybersecurity offerings.
Worked closely with corporate engineering to modify enterprise storage devices to work with large-block high-throughput applications used for media editing and content distribution.
Led product portfolio engineering team for over 40 enterprise cybersecurity solutions including Cyber Range, Penetration Testing, Incident Investigation, Cyber Academy training, and Fly Away Kits, with focus on R&D, revenue capture, technical marketing, systems integration, and product roadmaps.
ABOUT
3 Body Business is an initiative to help organizations master the "three-body problem" of business—aligning revenue growth, operational excellence, and breakthrough innovation to create stable, accelerating trajectories for companies. From skippering the Jungle Cruise at Walt Disney World (where I learned process efficiency, guest experience, and creative problem-solving under pressure) to leading $100M+ technical captures and high-performing teams on artificial intelligence initiatives, I've consistently delivered results by treating these three elements as interdependent systems.
The processes, tools and expertise I have embodied in 3BB drive businesses and organizations to higher orbits. Learn more by emailing me at lee@3bodybusiness.com, or through the contact form above. I am happy to meet remotely, or in person in the Washington DC metro area. You can also grab my resume here.
Lee McCaleb
3BB Catalyst
Meet Lee at SPACECOM
Orlando - January 28-30
Send a meeting request to lee@3bodybusiness.com